US-style "local shopping day" call from UK shadow business secretary
AN American-style "local shopping" day has been touted for the UK by Labour's Shadow Business Secretary Chuka Umunna.
President Barack Obama visited an independent book shop on this year's Small Business Saturday, which has taken place on the first weekend after Thanksgiving in the US since 2010.
Now Mr Umunna has written to credit card giant American Express — which devised and sponsors the initiative — to ask if it could bring it to UK high streets as well.
The scheme encourages people to use local shops.
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He has suggested December 7 — the start of the Christmas shopping rush — as part of efforts to revive flagging confidence among small shop owners, with more and more contemplating selling up.
US figures suggest US consumers aware of the promotion, which is heavily plugged in social media and enjoys celebrity support, spent £3.4 billion in small shops on the day this year.
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