The price of love

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Monday, February 13, 2012
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South Wales Evening Post

YOU can't put a price on love — but if you could, £2.99 sounds like a pretty good deal.

A supermarket is selling roses for Valentine's Day at under £3 for a dozen.

The blooms are not quite as fancy as the long-stemmed variety but are sure to be popular in the credit crunch.

But Lidl, which is selling the bouquets, says it is drastically undercutting rivals' prices of up to £1.99 a stem.

Britain's swains and sweethearts will spend a total of £50 million on flowers for February 14, but many are looking for a bargain.

Some suggest a huge 39 per cent of shoppers will be looking to significantly cut back on the cost of Valentine's Day this year.

Other stores are also stocking up on cheap bouquets.

Morrisons has a dozen Calypso roses for £5; Sainsbury's has a single red rose for £1.99 and Lidl a dozen Luxury Grand Prix Roses at £19.99 or the more basic version at £2.99.

Lisa Westmacott has been checking out some of this week's other best flower deals:

Aldi: 12 red roses, £5 (left).

M&S: 12 Fairtrade red roses, £22

Asda: Cupid bouquet, £15. Extra Special red roses, £10.

Tesco: 12 roses for £4

Morrisons: red calypso roses (12) £5.

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