Tourism's future up for debate
TOURISM leaders and businesses from across Wales are due to attend a major conference in Llandrindod Wells in November.
The Wales Tourism Alliance (WTA) will be holding its annual conference, Working Together, at the Metropole Hotel.
WTA chair Chris Osborne will introduce speakers including Wales's Minister for Business, Enterprise Technology and Science, Edwina Hart, British Hospitality Association chief executive Ufi Ibrahim and Scottish Tourism Alliance chairman Stephen Leckie.
Broadcaster Trevor Fishlock will be providing delegates with his personal take on tourism in Wales during the afternoon session, which will be introduced by Dan Clayton Jones, Welsh Government Tourism Advisory Panel chairman.
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The conference will seek to answer critical questions about the future direction of the £6.2 billion tourism industry in Wales.
Adrian Greason-Walker, WTA's executive director said: "Hit by a challenging economy, tough trading conditions, poor weather and a more competitive environment, many businesses have suffered even during the peak season this year.
"However, by supporting each other and concentrating on product and service innovation, as well as new marketing techniques, the industry has to aim for a brighter future."
The WTA is now widely recognised as the voice of the industry in Wales.