Dacia tipped to gain foothold in UK market
BUDGET car brand Dacia could gain a large foothold in cash-strapped austerity Britain, according to car information expert CAP.
It produces CAP Monitor, which forecasts tomorrow's used car prices for the UK motor industry and believes the time is right for "no frills" budget motoring in Britain and point to Dacia's success in Germany and France as evidence that the brand can win motorists over.
CAP also believes that success for Dacia could put the brakes on Chinese ambitions to target the UK car market by getting in first to meet demand for good quality cars at around 30 per cent lower prices than existing mainstream offerings.
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