Breach Break Live music festival abandons Carmarthenshire's Pembrey Park for Newquay
The popular Beach Break Live festival will not be returning to Pembrey Country Park this summer.
Organisers of the student music event, which last year attracted some 16,000 revellers, announced this evening that it will instead be held in Newquay in Cornwall.
Big names including Jake Bugg, Devlin and Lucy Rose have been lined-up for the 2013 bash — but the crowds of music fans will now be heading to the south west of England rather than to the south west of Wales.
Beach Break Live has been held in the Carmarthenshire park for the last three years.
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Ian Forshew, managing director of organiser Seed Events, said: "When I broke the news to the team we were leaving Wales some tears were shed, as we all loved Wales, and Pembrey Country Park will definitely not be forgotten.
"The site is absolutely stunning, it not only inspired us but helped Beach Break Live evolve into one of the major festivals in the UK.
"After three years in Wales and six years of Beach Break Live, it's time for us to evolve the traditional idea of what is expected from a festival.
"In order to do this we need a fresh start and a specific type of location. Thanks to everyone who has supported the festival over the years."
A spokesman for Carmarthenshire Council, which owns the country park, said Seed Events wanted to maintain connections with the area, and to support the local authority's organisation of any similar events at the park in the future.
He added: "The legacy of three consecutive years of Beach Break Live at Pembrey is that Pembrey Country Park and Cefn Sidan is capable of hosting an event for up to more 20,000 with all the necessary infrastructure."